A “Push Notification” is like an instant message sent to everyone who may have your app. It is a way to notify your customers about real time events and promotions.

When you can use a push notification to reach your customers there are many benefits.

* Pushes don’t cost like a text message does.

* The recipients are your customers and they want to receive info pertaining to your business.

* You can post an event or promotion in real time beginning now or at a future time and date and continuing for x minutes or hours or days.

* You can see immediate responses to your notices and thereby gauge what works and does not work.

Having this kind of power at your fingertips allows you to change immediately when something is not working, without a continued loss of time and money.

May your day be prosperous!